Grassfish Appoints Fanny Alm as Head of Consulting Nordics
Grassfish, the global frontrunner in digital in-store solutions, is proud to announce the promotion of Fanny Alm to Head of Consulting Nordics. In this role, Fanny will lead the Nordic consulting team and drive the continued success of Grassfish’s digital in-store strategy across the region.
Fanny brings over five years of experience at Grassfish, where she has held key roles, including Project Manager, Key Account Manager, and Squad Leader. Her strong background in retail, combined with her hands-on leadership style and deep understanding of customer needs, has made her a cornerstone of the Grassfish team.
- “Fanny is a charismatic and passionate leader who truly embodies our mission to enable extraordinary customer experiences every day. Her dedication to creating seamless, customer-focused journeys makes her the perfect person to lead our consulting team in the Nordics."Anders Henricson
CEO at Grassfish
In her new position, Fanny will work closely with customers and partners to deliver tailored, innovative digital in-store solutions that enhance customer journeys and elevate brand experiences. Her focus on collaboration, simplicity, and bold innovation aligns perfectly with Grassfish’s brand values.
-"I’m incredibly excited to step into this new role and lead such a talented and passionate team. At Grassfish, we have a unique opportunity to shape the future of retail by creating digital in-store experiences that truly resonate with customers. For me, it’s all about understanding our clients’ goals and helping them bring their brand stories to life in meaningful, simple, and innovative ways."Fanny Alm
Head of Consulting Nordics at Grassfish.
Prior to joining Grassfish, Fanny held project management roles at Gina Tricot, Arla Foods, and INTERSPORT. She holds a Master’s degree in Business and Economics from Umeå School of Business, Economics and Statistics.
Her appointment signals Grassfish’s commitment to investing in talent and leadership that drives both customer success and market growth. As digital and physical retail experiences continue to converge, Fanny’s leadership will help ensure Grassfish remains the trusted partner for global brands looking to bridge the in-store experience gap.
About Grassfish
Grassfish is a digital in-store company combining a best-in-class IXM platform with leading consulting expertise to help brands deliver extraordinary retail experiences. As a global frontrunner, we enable brands to seamlessly connect digital and physical touchpoints, setting a new standard for in-store innovation.
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